Genesis is a venture studio that accelerates companies taking on problems around human flourishing. We equip founders to strengthen and scale their companies beyond the founding state. Genesis operates with two creation modes:
We partner with ambitious founders to propel their startups into market-leading companies. We partner directly by subsidizing our rates with fractional equity and dedicating executive-level time & expertise. Our founder-led ventures get hands-on advice, execution, and delivery in key areas of their business from Studio partners and venture advisors.
Led by a team of experienced founders and practitioners, the studio was built to ultimately launch new companies. We conceive and explore concepts based on our core interests, expertise, and thesis. Once we’ve identified a problem area that matches our criteria, we conduct design, prototyping, and early market testing to validate our ideas.
Depth across all the fundamentals, from user and market research to honing in on CAC, TAM and LTV, as well as brand and product strategy, through establishing the brand, product and go-to-market roadmap.
Ensuring product traction and scale by validating and refining features, technical architecture, distribution plans, as well as pivotal aspects of the product development approach.
Holistic experience design, starting from helping to shape the positioning and brand identity and narrative, refining target personas, improving product UI/UX, and building a solid digital presence.
Alignment across the venture to scale as a business, from getting pricing models right to establishing sales systems, building business development funnels, ensuring funding readiness, and beyond.